Whew! It was a very long day but your friends at Rrruffler HQ had a great time at our first ever Pet Expo. We got a ton of great feedback, particularly on our tuxedo. People would stop, point and either laugh or gasp, “OMG!” when they turned the corner and saw our products on display. When those reactions turned into sales, we knew we had a winner on our hands.
Edie looked precious in her prom dress and was a great example for folks to see what a Rrruffler is all about. She was kind of stressed-out with all the noise and commotion but made it through the show. A real trooper!
We are now scrambling to launch our Amazon store. A few more details to finish up and we’ll be there. Can’t wait!
Rrruffler debuts at So Cal Pet Expo in Long Beach!
That’s right, you heard us. We’re going to start showing and selling Rrrufflers this weekend in Long Beach at the first annual Southern California Pet Expo! Hooray! Come visit booth 509 and check out our matchy-matchy green decorations showcasing all the awesome product we have. Tuxedos, prom dresses, safety collars and classic patterns in patriotic, camo and peace signs. Edie will be in tow as our Rrruffler mascot. It’s free all day, 10-6, bring you’re own mutt. We’d love to see you. Come on down!
So Cal Pet Expo!
If you’ve ever started your own business, you know it takes a lot of time and effort to get things off the ground. With Rrruffler, we started late last year with an idea for a new kind of pet accessory, and through the months, shopped for fabric, created patterns and prototypes and developed our product into something we think is pretty great. Despite the learning curve, we had some breakthroughs, particularly with the one and only Uggie, canine star of Academy Award winner “The Artist” sporting a custom made Rrruffler tuxedo to the Golden Collar Awards in February.
The rest of the year we’ll finally wrap up production so we can launch on Amazon’s Pet Marketplace in early 2013. We’ve also booked our first Pet Expo for February 2nd in Long Beach!
Thanks to all who’ve helped Rrruffler come a long way this year! Happy holidays!
Candy Cane Edie
While prepping production for the new year, we slipped in some holiday cheer and have a limited edition holiday Rrruffler in-house. If you want to order one, please contact us at firstname.lastname@example.org.
Aloha! Rrruffler HQ is back from Hawaii. We met some great people, including the folks at Calvin & Susie, The Hawaii Doggie Bakery and Homecoming Boutique. We also
handed out some Rrrufflers to some happy dog owners off the beach at Waikiki, and soon enough each of their pups turned into the center of attention on the promenade.
If you’ve seen one of our collars and want to get in touch, please email us at email@example.com.
The staff at Rrruffler HQ is spending Thanksgiving in Honolulu, and taking along lots of our new Hawaiian Rrrufflers, hot off the assembly line. It’s going to be a fun week and we hope to hand out a few to some furry island cuties. We’ll be back soon with some great photos and hopefully, some local outlets interested in retailing. Aloha!
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After what’s seemed like an eternity of getting our designs, fabrics and sizes in order, we’re starting to produce some new samples . Let us know what you think!
photo courtesy of Getty Images
Uggie’s big win last night at the Golden Collar Awards has made him a media sensation worldwide. Pictures of him with his Rrruffler tuxedo prototype are plastered all over the Internet, and we wanted to share a few stories:
Uggie Takes the Golden Collar, Paws Down
Uggie wins big at Golden Collar Awards
“The Artist” star Uggie named Golden Collar’s top dog
Uggie from The Artist named top dog at Golden Collar Awards
Top dogs: pooches honoured at Golden Collar awards – in pictures
The Artist Star Uggie Is Top Dog At Awards
Rrruffler is SO incredibly honored to have dressed Uggie (and his brother Dash!) for this event. He is one special little guy and his owner Omar couldn’t be nicer. Ruv, ruv ruv!
We’re currently in production, rushing to make lots more of our now famous Original Rrruffler tuxedos, as worn by Uggie, canine star of “The Artist” for his recent red carpet appearance at the Golden Collar Awards.
Rrruffler also will offer other classic designs for your dog that are elegant, fun and easy to wear.
Coming soon in sizes XS to XL, for every sized friend, for all sorts of occasions!
Visit our website again soon, and please follow us on Twitter and Facebook.